Set Up To Sell - Sales Funnel Build Bootcamp
Next Live Training Series
May 1st - June 19th 2024
Wednesdays 10 - 11:30 am EST
STRATEGY, TECHNIQUES & TECHNOLOGY
If you've ever given your email in exchange for a Freebie/Lead Magnet or to gain access to Online Training, you’ve experienced a Free Offer at the beginning of a Sales Funnel. It's the first digital marketing strategy to put in place when you're setting up your business to sell online.
At this point, you *know* creating your own Free Offer to build your list of potential clients is a good idea but . . . . you've struggled to get everything pieced together. Whether that's because of technology headaches or because . . . . staring at a blank screen trying to write your Freebie made you want to scream!
I've been there!
When I launched my freelance business in 2004 I followed the common advice; create a website, social media profiles and connect with everyone. The goal was to share how my expertise solved problems and then send DMs or emails to follow up and complete the sale.
Can you relate?
Posting on all the social media sites, growing your connections and getting people into conversations or onto your list, where you try to move them to purchase.
It wasn't a great experience for my connections and it left me feeling I needed to say something sooo fantastic right off the top, people would be inspired to purchase right then and there!
Whew . . I'm glad there's a better way!
We can both breath a sigh of relief.
What's missing is a logical step by step sales process inviting your connections into your world with a free offer of educational information BEFORE asking for the BIG paid sale.
Then following up with an email sequence which welcomes them into your world and continues the get to know you relationship building which build trust and turns conversations into new clients - WITHOUT BEING SALESY!
The Freebie/Lead Magnet Sales Funnel is that process.
Hi there, if we haven't met I'm Cheryl, Sales and Funnel Technology and Kajabi Specialist. I help Brilliant Women Over 50 set up their business to sell on WordPress or KAJABI.
I believe funnels aren't just nice to have - they're mission critical for the success of your online business!
WHY?
Because 60% of our potential clients are hidden just beyond the first few conversations.
Setting up a welcome sequence to build the know, like, trust you factor after the connection conversation is often the missing ingredient of success.
I created this GET IT DONE Business Bootcamp LIVE to give you the TOOLS you need, plus a big boost of confidence through COMMUNITY and PERSONLIZED GUIDANCE to get your Freebie/Lead Magnet created and the Sales Funnel set up and running - RIGHT AWAY!
Whatever's been holding you back, forget it! Now is your time. This HI TOUCH Bootcamp will get you over the Finish Line.
Over 8 Weeks we'll cover the strategy, techniques and technology and finally get your Freebie/Lead Magnet Sales Funnel welcoming new potential clients into your business.
My specialty is helping you refine your personal brand to zero in on the knowledge which speaks to your best clients and evolve your online presence to reach a bigger audience.
If you are ready to GET IT DONE - Buckle Up I created this Business Bootcamp just for you!
The tech overwhelm stopped me from launching online FOR MONTHS.
Cheryl showed me what to do with graphics in Canva and how to start my email list with AWeber, plus the bigger online marketing context.
Now I can see the actions I need to take and how to move forward in ways I hadn't considered.
Catherine Sternberg
Women's Assertive Formula
Your help really got me over a hump I had struggled with FOR MONTHS!
I got my email list up and running and I'm up to 19 subscribers!
I can't tell you how hard this was for me. I'm still learning the software, but I am so much further along than I was.
Thank you again!!
Elaine Brown
Miss Elaine Productions
GET IT DONE BUSINESS BOOTCAMP
ONLINE TRAINIG + 90 Minute LIVE Sessions For 8 Weeks
Finally leave Tech Terror behind because this business growth training is step by step and highly interactive.
We'll begin right at the top of your funnel where the conversation starts creating your offer of expertise packaged into your Lead Magnet/Freebie to attract potential clients, before diving into the Email Marketing Technology to capture emails and build your list then automatically follow up and deliver your promised valuable expert insight.
I'll walk you through sales conversations, setting up behind the scenes technology and packaging your brilliance into words which attract new people to your business and welcome them into your world, without you feeling like a pest.
The Best Part - COMMUNITY and PERSONALIZED GUIDANCE!
It’s baked right in with a Private Strategy Session and weekly Live Action SPOTLIGHT Coaching focused on you to generate the right answers for your business.
It's the perfect combination of sales and technology training to remove the ICKY FACTOR and UP LEVEL your skills, so you can speak with confidence about your business and Make An Offer to guide people to work with you.
All you need to do is follow along and take action weekly with the Online Business Training and join the Live Implementation Sessions to get answers to your specific questions and practice within a safe community to perfect your conversation delivery!
Having your Freebie/Lead Magnet Sales Funnel up and running, is the best way to attract new potential clients to your world, showcase your expertise online to position yourself as The Trusted Expert and consistently follow up to build the know, like, trust you factor to grow your business.
Having this sales system in place is critical to turning connections into new clients.
Lead Magnet
PACKAGE
Your Expertise
to start the conversation & build your list
Email Marketing
SET UP the
email technology to automatically
welcome & follow up
Personalized Guidance
Private Strategy Session PLUS The Business Growth Spotlight weekly for Live Action Coaching
Sales Skills
UP LEVEL
Your Sales Conversation Skills to speak with confidence
Get It Done Business Boot Camp
Wednesdays - 10 to 11:30 am EST
Each Week Includes;
- ONLINE Business Training Module
includes Take Action Exercises to overcome "paralysis by analysis"
PLUS Kickstart Steps & Next Steps To Success to help you confidently move forward and put into practice what you learn - LIVE 90 Minute Business IMPLEMENTATION SESSION
includes The Business Growth Spotlight with Live Action Coaching to answer your specific questions
PLUS Peer Roundtable Mastermind to practice your sales conversation delivery and fuel supportive relationships and potential partnerships.
It's All Here For You!
Before you know it, your Freebie/Lead Magnet Sales Funnel with Welcome Email Sequence will be up and running, attracting new potential clients and welcoming them into your business.
JOIN THE BUSINESS BUILDING BOOTCAMPTHE BEST PART . . . PERSONAL GUIDANCE
After 30 years in sales and running my own business supporting expertise based business owners to blend technology into their business and launch online, I know the difference between getting stuck and breaking through to achieve success, is access to a specialist who helps people everyday to grow their business.
That's why your Business Building Bootcamp STARTS with a 40 Minute Private Strategy Guidance Session with me, Cheryl Scoffield, Online Business Technology Mentor and continues weekly with LIVE ACTION COACHING during The Business Growth Spotlight.
I want to make sure you achieve HUGE RESULTS from your bootcamp participation and don't spin your wheels trying to figure out by yourself, how to set up your Freebie/Lead Magnet Sales Funnel technology structure to build your business.
Why go it alone and hope you're doing it right, when you can get answers to your questions and identify the Next Steps To Success in conversation with a professional who helps people every day to generate impact and income in their business.
>> Let's Get Started Cheryl >> I'm In!!
Cheryl came into our office and blew us away with her expertise in what at the end of the day, really matters most, converting leads into paying customers.
Her techniques in value proposition and sales funnel creation are as brilliant and fine-tuned as those taught by big names like Jill Konrath.
But I was delighted by her approach even more. Make sure this opportunity doesn't pass you by.
Anna Mishenberg, Copywriter
Cheryl helped me build a community of entrepreneurs for my new business.
With her amazing network, systematic way of following up and incredible knowledge of automating processes for keeping in touch,
our information sessions were jam packed and we immediately attracted new clients to our business.
Without Cheryl's help, we would never have had such a strong start to our business.
Grace Attard, Business Coach/Owner eSpot
As a consulting start-up owner, I found the training topic both relevant and timely. Prospecting can consume the vast majority of my day; time I’d much rather use doing productive, revenue-generating work.
Cheryl showed me how to take the first steps towards freeing myself from the old ways of generating leads and position my business for growth.
She knows her stuff and is quite obviously passionate about the subject.
Steve Whittaker, Manager, BDO
WHAT'S INSIDE THE >> GET IT DONE BUSINESS BOOTCAMP >>
8 LIVE Weekly Sessions
Every Wednesday 10 - 11:30 am EST
Get Started
Meet your fellow business bootcampers!
Amazing partnerships develop during business building.
IN WEEK 1 we'll dive into Sales Funnel Strategy to understand how funnels work, how they fit into your business and exactly how to use them to grow your business.
INCLUDED are the business building foundation blocks - Sales Conversations and Sales Process. Essential elements to successfully showcase your company online and follow up to position yourself as The Trusted Expert without feeling like a pest!
Take Action by scheduling your Strategy Guidance Session.
Identify Your Ideal Client
and you'll know WHAT to talk about in your Lead Magnet and what to say during Sales Conversation.
IN WEEK 2 we'll discover the best clients for your business in this training pulled from Follow Up Secrets, ADVANCED TRAINING.
When you're clear WHO your Ideal Client is - you'll know how to create conversations meaningful for them and also results oriented for you.
Take Action by zeroing in on your Target Market to be relevant and never again feel like a pest!
Identify Your Target Market is Step 5 of The Kickstart Business Growth Positioning System.
Package Your Expertise
Next we'll dive into how to package your expertise to create your client attracting Lead Magnet Offer at the top of your Sales Funnel.
This is the first step to position yourself as The Trusted Expert setting the stage to continue the conversation and build the know, like, trust you factor so critical to turning your leads into sales.
Take Action by creating the outline for your Lead Magnet in WEEK 3 and polishing it to perfection in WEEK 4.
PACKAGE Your Expertise is Step 6 of The Kickstart Business Growth Positioning System.
Set Up Your Sales Funnel
WEEK 5 is TECH TIME!
We'll dive into Sales Funnel technology, the framework to deliver your Lead Magnet and welcome people into your community.
Take Action by choosing your email provider and creating your opt in form to use on your website and/or social media to build your list of people interested in your offer of expertise.
Streamline Your Follow Up
If staring at a blank screen makes you want to scream, you'll love WEEK 6 and WEEK 7 when we dive into creating your Welcome Email Sequence.
We'll look at email templates, how to create them once and use them over and over to automatically continue the conversation and follow up with EVERYONE you've started the conversation with. This is the first step of your sales winning follow up formula.
Take Action by creating your Welcome Email Sequence to automatically follow up and deliver your Freebie/Lead Magnet.
CELEBRATION!
IN WEEK 8 we'll review your Sales Funnel and make sure everything is connected and running as it should.
We'll also explore ways to promote your Lead Magnet and begin building your list.
Now you're ready to Go To Market to showcase your company and welcome people into your community.
Don't Miss This Business Building Bootcamp
Join us inside this Small Group 8 week Live Bootcamp and
Get the Personalized Guidance you need to finally get your Sales Funnel DONE!
Afterwards, what struck me about the meeting, was the process. Cheryl analyzed our product offering, a price point members of the networking groups I'm participating in might consider and offered solutions that bridged the gap. Not only did it give me perspective, but the solutions were presented in a very clear manner.
The analysis and respect for everyone's needs were what motivated me to consider her suggestions.
Erik Nettel Managing Partner, Nettel Media
Cheryl’s first meeting with us was nothing short of insightful. She listened to our wish list and quickly came up with advanced innovative marketing strategies in today’s competitive markets. She went above and beyond to achieve our goals.
Her experience provided us with actionable ideas to generate leads and a sequence of follow up steps.
Andrea Skerry, Relationship Mgr, Financial Group
KICKSTART Your
Sales Funnel
NEXT LIVE SESSION SERIES
May 1st - June 19th 2024
Wednesdays 10 -11:30 am EST
